cost to build a website 2016
When it comes to determining website cost, it comes down to the fact that you get what you pay for. A cheaper website will have less content and fewer features, while a more expensive site will have lots of additional design features and functionalities. Your overall web site costs, like functionalities and interactive elements that can include Flash web design prices, completely depends on what you want.
What is the Average Website Cost in 2016?
Like other goods and services, the costs associated with designing, developing, and building a web site have changed over time. A website's value is drastically different in 2016 than it was even a couple of years ago. The above chart provides a timeline of historical dates compared to web site cost, including the average cost to build a website.
The basis for the chart was a small business that wanted a professional web site with approximately 15 pages, website hosting, email hosting, a domain name, and an aesthetic quality level of around 7/10. As website creation has become more streamlined in recent years, the cost of a website has gone down, making it a more effective investment than ever for new businesses. The average cost of a website, particularly basic websites, is now lower than ever.
The Cost of a Website in 2016
Why Has Website Cost Fluctuated So Much?
Responsive design is now a necessity for web design. Responsive design means that a website functions on desktops, tablets, and mobile devices. With 232 possible screen sizes in 2016, it isn’t difficult to understand why responsive design has driven the high end of website cost upwards. The necessity of having a website with responsive design is one reason for the widening gap between the highest and lowest possible costs for a website.
Responsive Website Design
Although responsive design has driven the high end of website pricing up about 20%, it is definitely not something that websites can afford to skimp on. Websites priced at the higher end of the cost scale because of responsive design needs may spend more money, but they are also able to adjust their website design and functionality to provide better visitor experiences on tablets and mobile devices. This ensures that their visitors experience their website smoothly and efficiently, increasing the cost of a professional website, but also increasing their potential for reoccurring customers.
Websites in the $2,200 range rarely include responsive website design elements, which is why they are less expensive. However, tablet and mobile visitors do not receive a device-specific web visitor experience, so they're less likely to return to these websites. If you can afford professional website design costs for high end websites, you're likely to see better results.
On the lower end of web design pricing, competitive industry pressure and advancements in web design tools pushed pricing down by about 10% in 2016. First, there exist substantially more competitors in the web design market today, perhaps as many as ten times more than a decade ago. Jobs for web developers and computer network architects are expected to grow 22% by 2020, which is faster than the average for all other occupations in the U.S. Because so many jobs are being created in this market, competition is driving the low end of website pricing down. If you're looking for a basic site, your professional website design cost will be more affordable than it has in prior years.
Second, modern tools have made it easier for web designers to create great looking websites. Advancements in web design tools have contributed to the inexpensiveness of the lower end of website cost. Many free web design tools have been created and made available to the public, giving websites access to design tools that they likely would have had to purchase only a few years ago. This allows almost anyone to create a website or design graphics for free or at very little cost. That means that a simple web page costs very little these days.
However, it does pay to spend the money to have a professional company create or redesign your website. While free tools can be useful, you are more likely to get a better, more reliable website if you pay to hire a professional web design company. Websites built on free tools often lack a unique identity because free templates usually only allow a certain extent of customization. Websites using those tools may have no brand identity or may have trouble attracting traffic. When it comes to web page cost, cheaper isn’t always better. But what is a reasonable cost for what your website needs?
Because of the increasingly disparate costs of websites, with freelancers charging as little as $500 and other agencies charging tens of thousands of dollars, the WebpageFX team developed a website cost calculator to help website visitors attempt to put a price tag to their website project. Simply slide the movable bars down the gauge to find the estimated cost of your website and get your web design cost estimate now!
Why Has the Base Cost of Website Design Changed So Much?
Based on client surveys and our team's research, the above pricing data demonstrates a significant decrease in the base cost of a website over the last decade. We believe that the reason for this drop in website cost is driven by two factors.
The Cost of Web Design
First, there exist substantially more competitors in the web design market today, perhaps as many as ten times more than a decade ago. Second, modern tools have made it much easier for Web designers to create great looking websites, and typically in much less time than before. As a result, the average cost for website design on a basic level is lower then ever before.
These factors have also led to some unforeseen results. Most notably, in the last five years, the cost of web design has become more disparate. After further analysis, we believe these trends can be explained through the increasing demand for cost-effective websites along with the drive for higher-end, interactive, and highly functional designs.
In other words, as websites become the marketing standard for all businesses, the competition grows to produce higher-quality, lower-cost designs. And with more Internet competition, a company now needs to work harder to differentiate its site from those of its competitors. In that regard, the cost of websites can quickly grow, depending on all of the features you want to include.